Paris Art Ltd team created this VIP invitation design for Estée Lauder CRM programme entitled to embark its VIP clients on a wonderful birthday and a bespoke VIP experience.
A VIP experience should always start with a nice invitation…
Designing a card, an invitation, or even a flyer is something not to be missed. All details matter: wording, colors, dimensions, background… It’s far from easy to come with the best solution so we started with different ideas, different background colors so we could end up with several first proposals. For this work we asked our French design team to help find the right lines and ideas. The request from Estée Lauder was to be simple and powerful at the same time.
Then, the choice started to narrow, until we came to the final version designed with the similar pink background and 3 different colors for the gift ribbon: blue, chestnut and red. The hand of the lady who discovers the surprise remains fine and delicate. We all want to know what’s inside the present! Wait for it…
Our idea of a VIP experience is definitely linked to the most exclusive way to go beyond the scenes and discover a world of surprise, a world full of unexpected sensations. The VIP invitation is only a first step towards the journey of an experience. This journey will last until the gift appears! Indeed: ‘For your birthday month, we invite you for a birthday experience at the counter’. An unusual gift for a non ordinary VIP! We are sorry that we are not allowed to say what is inside but one thing is for sure: ‘Shine bright! Let us celebrate together!’ No regret to have waited. This moment will be THE moment. Well, this is how we see it and we only have one thing to tell you: Happy birthday.
When Mayer Brown JSM came to us we never really thought of creating such an artistic & personal gift but we realized it would be a great artistic solution. This is the good part of the creative world: Discover new art possibilities and we are always looking for innovative creative solutions and bespoke experiences to please our clients and friends. This project was about celebrating the retirement of a senior HSBC lawyer through a very original artistic gift and it was indeed such a good idea! The process took time and we started sketching and photoshop editing, then we imagined different effects according to the client requirements. Creative art is never easy to work on. Little by little the acrylic painting came to life. We had to calligraphy personal words and signs which was not an easy part, then we framed the work with a gold background and an American white box. The gift was offered during a dinner gala and much appreciated!
Creative solutions are not always easy to find but when there is an inspiration somewhere it helps a lot! J Plus Hotel by Yoo approached us this season with a wonderful idea: offer to its clients a very unique and creative Valentine Day gift including a customized sketch of a couple. Here we had a great inspiration! Of course, we thought this artistic gift would be perfect for the season, that’s why we decided to go for these bespoke experiences.
Creative solutions are the perfect gifts!
Therefore, we started brainstorming and discussing with the creative team of Paris Art Ltd. After thinking and looking at different projects and ideas, we imagined a romantic situation featuring two lovers and a vintage French red bike. The sketch comes with candles, balloons décor, LED lighting displaying a personalized love message, French gourmet chocolate bonbons from Jean-Paul Hevin and Moet & Chandon rose. A really nice way to spend V-Day! Then, we thought of framing the whole design work. A nice artistic solution with a frame!
To know more about this creative offer by J Plus Hotel by Yoo X Paris Art Ltd clic here.